OGO brand launch logo
OGO brand launch package
OGO brand launch
OGO brand launch

Brand Launch

A handheld wireless text messaging device for teens was nearing release. At Ogilvy’s Brand Integration Group, the dream team included Weston Bingham, Stella Bugbee, Iwona Waluk, Apirat Infasaeng, and Barry Deck. We gave them a name, a logo, a package, and an ad campaign.

Client: AT&T Wireless

Skills: Concept | Writing | Visual Identity | Package Design | Brand Guidelines | Advertising

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